VistaEste helps people grow sustainably with purpose

We solve problems, deliver improvements and generate much-needed income for museums, heritage and tourism organisations. We are specialists in the not-for-profit charitable sector.

This is not a typical consultancy company. We are a group of good friends with decades of practical experience leading and operating award-winning organisations across the UK.

We have a track record of successful delivery and getting things done from large organisations employing hundreds of people to the smallest, start-up community trusts.

We really do want to make a real difference to organisations, the wonderful places they care for and the people and communities they serve.

Our Services

  • Research to Inform Strategy

  • Delivering Improvements to Drive Revenue

  • Business Planning

  • Supporting Capital Developments

  • Fundraising and Marketing

Contact Us

Whether you’ve got a potential project or just have a query, please do get in contact using the form and we’ll be in touch shortly.

  • “Thank you SO much for everything today! The training was spot on and exactly what I was hoping for. You have given us some real food for thought!”

    Training day delivered by Matthew Henderson
    London Wildlife Trust

  • “A truly inspiring day! Thank you for all the insights, tricks and tips, and for sparking some interesting ideas I can’t wait to explore!”

    Training day delivered by Anya Kirkby and Matthew Henderson
    Chatham Historic Dock Yard

  • "I would wholeheartedly recommend Richard to lead or advise any organisation within the Visitor Economy. His leadership, strategic acumen, and industry insight are second to none.”

    Richard Evans project work
    Mark Brassell, CEO, The Alnwick Garden Trust

  • “As they step inside to discover the workmanship that has gone into the building, visitors will also be immersed in the sounds of history, thanks to an installation by Guy Veale that conjures up the sounds, speech and songs of life here in the glen 300 years ago. Developed with the involvement of historians, musicians, local Gaelic speakers and school children, the soundscape comprises over 200 different elements that were carefully chosen to give the interior an authentic and evocative atmosphere, with each representing a different local story.”

    Guy Veale project work
    National Trust for Scotland's Turf House at Glencoe

  • “Matthew is an inspiring, commercial minded professional. His knowledge on product and how he connects the unique point of sale of our museums together with a true individual product range is second to none. Matthew has the unique ability to look at any business model to find the most inspiring product range that is a true identity of the business. Matthew has been an incredible support to our upcoming product range scoping project, visual merchandising, and retail offer at Amgueddfa Cymru. Any business should be very lucky to have him on their team.”

    Matthew Henderson project work
    Catherine Pinkerton , Group Retail Manager, Amgueddfa Cymru.

  • “I truly can’t tell how you how much of a pleasure it has been working with Anya and yourself. It’s been the best working relationship I’ve had with any external contractor and I feel The Auckland Project has benefitted greatly for your involvement. You both are incredibly talented and I’m so grateful for all your support. The results in our gift shops are speaking for themselves and everyone sings yours praises at the organisation, as you’ve both helped turn it all around, and so quickly!”

    Anya Kirkby and Matthew Henderson project work, supported by Arantxa Garcia
    Chief Operating Officer, The Auckland Project

  • “Matthew came on board our £35 million project to assist with the merchandise offering. His knowledge and expertise thus far have been invaluable. Matthew’s business acumen combined with a wealth of experience gained from multiple businesses, has created an extraordinary skill set. Matthew is a talent, a leading professional in his field and is always willing to go above and beyond. Hopetown Darlington could not recommend him highly enough.”

    Matthew Henderson project work
    Natalie Collins, Visitor Experience Manager, Hopetown Darlington

  • “Yesterday was fantastic, we earned such useful knowledge – thank you!”

    Training day delivered by Matthew Henderson
    The Postal Museum

  • “The soundscape is great – another wonderful creation by Guy Veale, who has worked with Al Seed for many years, and whose trademark wall-of-sound design is a strong feature of shows such as [The Red Room] and OOG.”

    Guy Veale project work
    Al Seed Productions The Spinners

  • "Richard demonstrated unparalleled expertise in designing world-class visitor experiences and maximising revenue streams. His ability to balance creative vision with practical, effective solutions has been a cornerstone of his work. Every piece of advice he provided was thoughtful, actionable, and delivered with a clear understanding of our sector's needs and opportunities."

    Richard Evans project work
    Mark Brassell, CEO, The Alnwick Garden Trust

  • “This was such a great training day; I’ve taken away lots of practical tips which I know will help with product development going forward. I’m also feeling inspired after seeing some of the projects you’ve delivered, lots of ideas to explore!

    Training day delivered by Anya Kirkby and Matthew Henderson
    National Trust for Scotland

  • “Ùrlar was quite magical. A variety of different theatrical styles and moments to connect us to the landscape in ways we might not have. Beautiful, imaginative, sensitive, generous, engaging, enlightening. Small details in the production - like using a bell instead of a walkie-talkie so there was no digital interruption, or the attention to humour and language, really enhanced the whole experience. I also brought two not-easy-to-impress teenagers who got a huge amount from it.
 The piper bit was gobsmackingly spectacular.”

    Guy Veale project work
    National Trust for Scotland's Ùrlar